Role: Brand Designer (co-designer),  Illustrator, Campaign planner, Photographer 
Objective: Brand Campaign for Kuhlbarra
Through a fusion of photography, illustration, and strategic design, I crafted kuhlbarra's brand experiences for this campaign.

Photography & Art Direction
From conceptualizing to executing a photoshoot, I crafted imagery that aligns with a brand’s identity. My process for the Jamie Yeo campaign involves location scouting, lighting direction and post-production.

Illustration & Visual Identity
I created custom visuals that enhances Kuhlbarra's brand and its tagline recognition and engagement. 

Brand Strategy & DesignBeyond visuals, I develop holistic brand identities—defining logos, color palettes, typography, and overall design systems and packaging. I ensure that every touchpoint, from digital platforms to packaging, reflects a brand’s essence.
Campaign that involved a local celebrity with photos being developed into recipe cards. 
Sale decals featured in local butchery
Dealing with experiments of packaging design
↑Back to Top